Search Engine Optimization (SEO) Web Link Terms:
There are a good number of web link types, named depending
upon the way in which the various web pages are connected
to each other. A common term that is heard of when talking
about the SEO web links is a 'Reciprocal Web Link'.
A reciprocal web link is a normal web link in which there
is an exchange of two pages through the web link.
Another web link is the 'One-Way web link', where one web
page is linked to another without a web link back to the
same page.
Web pages can also be linked in such a way that one web
page has a non-reciprocal link to a second page, which in
turn has a one way link to a third page. Web links can
also be made in a triangular fashion, where three web
pages are interlinked i .e. one page is linked to
another which in turn is linked to the first link.
Such a web link is called a 'Triangular web link'.
If one web page 'A' is linked with another web page 'B',
through yet another web page 'C', then it is said that
page 'A' and page 'B' are connected using a 'direct edge
web link'. There are further two types of linking,
classified depending on the content of the web link
namely 'unnatural web link', where a lot of reciprocal
web linkings take place between two web pages and where
the same phrases are used over and over again, rather than
a natural spread of similar phrases 'natural web link'.
A Search Engine's View of a Web Link:
It often takes time for beginners to understand the working
of web links from the perspective of a search engine.
It must be taken to notice that a search engine does not
rate a web link as a web user ranks a web link. Search
engines search the entire Web for the particular keyword
from a one way web link view, triangular web link view,
reciprocal web link view and a direct edge web link view,
and are rated accordingly. For example, a search engine
views two web pages that are linked by a direct edge web
link as those of the same community, and gives lesser
preference to the linking web page, when compared to the
web pages that are eventually linked.
I hope that you enjoyed reading this.
If you would like to read more information on
search engine optimization then please see my articles
at http://onewaylinkexchange.net/wordpress/
Best Regards,
Anil
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